Monday, November 1, 2010

#265 BBC2 NewsNight On The Fiat / Faithless Deal


I informed you all about the Fiat / Faithless team-up from earlier this year. Fiat payed for a full on high production value music video to promote the Faithless' new single but in return claimed part of that video as their own, extensively showing both interior as well as exterior of a new car their were launching.

BBC2's Newsnight is discussing this whole "Bands and Brands" phenomenon, trying to figure out whether this is the beginning of a new era or the end of musical creativity as we know it.

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